Mirus designs and assembles innovative, high-performance seating for aircraft manufacturers and airlines across the globe. Applying cutting-edge design with advanced materials, Mirus brings together technologies, expertise and best practice from the automotive, motorsport and aerospace industries. The company’s mantra is ‘Going further’, a sentiment we embraced enthusiastically when working on their new website.
Being a design-led business, it was important that Mirus’ new website reflected their values, personality and ethos in a particularly innovative and dynamic way. Taking inspiration from the firm’s product range, our design team worked hard to recreate angles and material textures with carbon fibre highlights and subtle design cues.
Just like a well-engineered aircraft seat with its carbon fibre and forged aluminium frame, the new Mirus website was meticulously planned from the ground up. Aims, objectives, audiences, functionality requirements and layout designs were scoped, considered and documented before progressing to the build itself.
Using the WordPress platform, the new site is quick and easy to administer, and simple for the Mirus team to add new content, news, jobs and products. The addition of a content delivery network speeds up access from overseas, particularly in key territories such as the US and Asia. While on-site optimisation ensures better search ranking. Mobile ready, the site works seamlessly when on the move too, perfect if you happen to be sitting on a plane!