Brand and marketing for Fleur Developments

Introducing Parrishes, an exclusive coastal property development in North Norfolk

Challenge: The objective was to effectively market Parrishes, a small and prestigious collection of coastal homes in North Norfolk, ensuring its exclusive nature and desirable location were clearly communicated to prospective buyers.

Solution: Our work included crafting a distinctive brand identity for Parrishes, producing an exceptional brochure, conducting professional photography, creating detailed house-type illustrations, styling the site plan and floor plans, developing engaging copywriting, executing targeted email marketing campaigns, and designing impactful signage.

Outcome: The marketing efforts proved highly successful. Fleur, the developer, won the Gold Award for Best Small Housebuilder at the prestigious national WhatHouse? Awards. The Parrishes brochure, in particular, was lauded as “exceptional” and described as “almost (like a) mini-tour guide,” significantly contributing to the successful launch and appeal of this exclusive development.